Doing research

Every time you make a product decision you are placing a bet. You will never have complete certainty, but the more you learn the more confidence you will have - Erika Hall

How To Deliver A Successful UX Project In The Healthcare Sector

Improve your research by considering the three research challenges: Biases, Barriers and Background.

User experience research vs. market research for product design and development – a blurring line?

Traditionally market research has a wider perspective. User research focuses more on behavioral data. However both disciplines are shifting more towards each other.

Affinity Diagramming for Collaboratively Sorting UX Findings and Design Ideas

Affinity Diagramming is useful technique to sort and synthesise data from UX research.

Up and Down the Ladder of Abstraction

Use the ladder of abstraction to understand if you are on the right level with a question or answer. A useful technique during an interview or scope session.

The Research Funnel

The Research Funnel describes four levels of research: 1) exploratory 2) strategical 3) tactical and 4) operational.

The Hypothesis Prioritization Canvas

The canvas helps your team define hypotheses and select the most critical ones for research.

Updated Empathy Map Canvas

The Empathy Map, created by Dave Gray, is used to visualise the attitudes and behaviours of users, in order to empathise with and understand the user.

UX Research Cheat Sheet

The UX Research Cheat Sheet describes UX methods and activities available in various project stages. 

Designing Credible Studies: A Research Framework

An introduction of the NCredible research framework intended to minimize bad research behaviors. 

When to Use Which User-Experience Research Methods

To better understand when to use which user research method, Christian introduced a framework along 3 dimensions: 1) Attitudinal vs. Behavioral, 2) Qualitative vs.

How Many Participants are Really Enough for Usability Studies?

[Sciencific read] There is a lot of discussion going on if 5 respondents is enough for a usability test or not. This scientific study discusses all arguments and sets up an experiments to find the optimal number of respondents.

A Stakeholder Interview Checklist

Kim created a useful cheat sheet with questions to ask different type of stakeholders when preparing a study.

How Many Test Users in a Usability Study?

Jacob Nielsen argues that it is best to invite 5 participants in a usability test. This number has the biggest ROI.

Questions to ask before starting user research

In order to prepare your research Michael created a list of questions to discuss with stakeholders. What questions do you ask?

Why you only need to test with five users (explained)

There is and has been a lot of debate about the magical number of five users for usability testing. Jeff explains the discussion from a statistical perspective.